BASE is looking for a CRM analyst for the Customer Base Management team. The Customer Base Management team is responsible for the retention, up- and cross-sell among the existing customer base. As a CRM analyst you play a crucial role in ensuring that the right customer gets the right offer/ communication and that your colleagues get all the insights based on former campaigns for continuous improvement.
Your Responsibilities as a CRM Analyst
- You'll play a key role in the experimentation phase of 1‑to‑1 campaigns (fishing pond, campaign set-up, timing, minimum audience size).
- You will define and set up the campaign target groups for campaign roll-out.
- As our CRM Analyst, you safeguard data and campaign quality , check eligibility and privacy rules, flag risks and take corrective actions.
- You perform post-campaign analyses and share the learnings in review and demo sessions.
- You'll support more senior CRM colleagues in special projects and Segment of One campaigns.
- You will keep a helicopter view of all 1‑to‑1 campaigns and participate in data expert groups to continuously improve tooling and data quality
Your profile as a CRM Analyst
- A Bachelor's degree or Masters degree and a preferably a first working experience in data in a corporate environment
- You're fluent in English, but preferable also Dutch and / or French speaking
- Some experience with data extraction tools (e.g. Alteryx) and SQL, plus hands-on database management.
- Skilled in project management and problem solving, able to handle multiple projects at different stages.
- Able to translate data into clear, tangible stories for colleagues and stakeholders.
- Strong focus on data compliance, privacy and security when using and sharing personal data.
- Comfortable working in an agile, evolving environment and strongly customer focused.
You thrive in an environment where teamwork skills are highly valued
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Our offer to you
At Telenet group, you get more than just an attractive gross salary. We strongly believe in results and ownership: we give trust but also expect commitment and impact. What you achieve truly matters.
In addition to a thirteenth-month salary and holiday pay , you can count on an extensive package of extra benefits that supports you in your daily life as well as at work.
An overview of our benefits:
- Mobility budget: compose your own mobility plan, you can opt for a company car or alternative mobility solutions
- Meal vouchers and eco vouchers
- Mobile phone, mobile subscription, laptop, and employee discounts
- Collective bonus and individual bonus (aligned with your performance)
- Hospitalization insurance (including an ambulatory plan) and group insurance
- 20 days of paid leave and 12 compensatory days off
We value your ongoing development , investing in growth via our internal learning platform, coaching, and on-the-job training. You will have opportunities to keep learning and further strengthen yourself in your role.
We also prefer working closely together . We believe strong teams form by frequent interactions and quick transitions. To facilitate a smooth onboarding and rapid integration for new employees, we expect you to be present in the office at least three days a week during the first six months. On other days, you can work remotely from home.
What happens after you apply?
Do you see a match with our position? Then we look forward to receiving your application. We always get back to you. When there’s a match, we will reach out to you to get acquainted and explain the next steps in our selection process.
